The M.E. Architecture
All our services operate within the M.E. Architecture™ — a system designed to compound performance across every layer of your business.
Sales Consulting
We architect, train, and optimize your sales force to close more, close faster, and sustain growth at scale.
Outcomes We Drive:
Increase SQLs by 2–3x through outbound systemization
Processes that optimize real outcomes.
Improve conversion rates with offer + objection testing
Align team incentives to deal velocity
What We Install:
CRM configuration with multi-stage deal flow
Sales scripts + objection handling framework
30/60/90-day SDR execution SOPs
Weekly KPI dashboard with win-rate tracking
We didn’t just get strategy — we got a functioning sales machine within 45 days.
---VP of Growth, SaaS Client
AI Strategy & Implementation
We architect, train, and optimize your sales force to close more, close faster, and sustain growth at scale.
Outcomes We Drive:
Increase SQLs by 2–3x through outbound systemization
Processes that optimize real outcomes.
Improve conversion rates with offer + objection testing
Align team incentives to deal velocity
What We Install:
CRM configuration with multi-stage deal flow
Sales scripts + objection handling framework
30/60/90-day SDR execution SOPs
Weekly KPI dashboard with win-rate tracking
We didn’t just get strategy — we got a functioning sales machine within 45 days.
---VP of Growth, SaaS Client
Operational Excellence
We architect, train, and optimize your sales force to close more, close faster, and sustain growth at scale.
Outcomes We Drive:
Increase SQLs by 2–3x through outbound systemization
Processes that optimize real outcomes.
Improve conversion rates with offer + objection testing
Align team incentives to deal velocity
What We Install:
CRM configuration with multi-stage deal flow
Sales scripts + objection handling framework
30/60/90-day SDR execution SOPs
Weekly KPI dashboard with win-rate tracking
We didn’t just get strategy — we got a functioning sales machine within 45 days.
---VP of Growth, SaaS Client
Marketing & Lead Generation
We architect, train, and optimize your sales force to close more, close faster, and sustain growth at scale.
Outcomes We Drive:
Increase SQLs by 2–3x through outbound systemization
Processes that optimize real outcomes.
Improve conversion rates with offer + objection testing
Align team incentives to deal velocity
What We Install:
CRM configuration with multi-stage deal flow
Sales scripts + objection handling framework
30/60/90-day SDR execution SOPs
Weekly KPI dashboard with win-rate tracking
We didn’t just get strategy — we got a functioning sales machine within 45 days.
---VP of Growth, SaaS Client
Why Trust Me
Elite Execution. Unmatched Precision. Future-Proof Systems.
We architect, train, and optimize your sales force to close more, close faster, and sustain growth at scale.
We believe in delivering:
Systems that operate at scale.
Processes that optimize real outcomes.
Roadmaps that enable execution, not just suggestion.
Playbooks that evolve with real-world feedback.
Old Consulting vs. M.E. Execution
Traditional Consulting
Traditional Consulting
Morris Execution Model
Deliverables
Decks, playbooks
Systems, infrastructure, GTM motion
Format
Advice and slides
Embedded execution & install
Outcome
Recommendations
Revenue performance + internal scale
Pricing
Flat retainers
Strategic + performance hybrid
Team
Analysts, theorists
Operators, builders, strategists